---
title: "Blog"
description: "Notes from The Attention Machine — what we're building, what we're learning, and what we're changing."
url: https://attentionmachine.org/en/blog/
lang: en
updated: 2026-09-24
license: "CC BY-NC-SA 4.0 (https://creativecommons.org/licenses/by-nc-sa/4.0/)"
---

Blog

# Notes from the project

What we’re building, what we’re learning, and what we’re changing our minds about. [RSS feed](https://attentionmachine.org/en/rss.xml).

- [Everywhere and nowhere: what is documented about visibility before Brazil's run-off](https://attentionmachine.org/en/blog/brazil-runoff-visibility-what-is-documented/)

  15 October 2026

  Is one run-off candidate everywhere on social media and the other nowhere? What was measured, what Meta admitted, what Brazil's court and prosecutors did, and what is not documented.

- [Before Brazil's run-off: what is documented about influence online](https://attentionmachine.org/en/blog/brazil-runoff-what-is-documented/)

  10 October 2026

  What Brazil's electoral court, its intelligence agency, election observers and fact-checkers have documented about online influence in the 2026 campaign, and what they have not.

- [Our first quarterly report: what we got wrong, and what we can't measure yet](https://attentionmachine.org/en/blog/transparency-report-2026-q3/)

  2 October 2026

  The first of the quarterly reports promised on How We Communicate: the corrections we made, the hooks we did not use, what we know about our readers (almost nothing yet, and why), and what comes next.

- [What this is, and why we're building it in the open](https://attentionmachine.org/en/blog/soft-launch/)

  30 May 2026

  The Attention Machine explains how attention-optimising platforms work, what they cost us, and what can be done. We're soft-launching soon and want your feedback first.

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